Online, outsourced Lead Generation, Sales and Marketing
SOCIAL MEDIA CLUB – MONDAY 16th JULY Guest Post by Suzanne McNamara The Social Media Club was back on in Auckland at the new Telecom building after a hiatus of 6 months. Last night’s panel discussion was titled Social Media Managers Forum: Tales and Tactics from the Front Line The panel included social media managers from Read More…
LinkedIn is a remarkable business tool that in my view, is underutilised in New Zealand. Many people think of LinkedIn only when they are looking for a new role but have you had a look at Linkedin recently? LinkedIn can be used for: Building brand awareness. Establish people in your company as industry experts. Connecting with prospects, customers, vendors, Read More…
Being on Linkedin, Twitter and Facebook is not a social media strategy. They are merely tools and channels for you to distributeyour content. Presence and content mean little to your customers, unless you can really engage with them. Plenty of social media is same old, same old. The action in the social space is marketing Read More…
There is plenty of discussion that print media is dead. For me, not so -a small mention in August Air New Zealand magazine has lead to plenty of nice comment. Social media soon won’t be a term. It will just be media. It is just another part of the media mix. What is different is Read More…
Once you start using Twitter, it doesn’t take long before you realise that the www.Twitter.com interface is hard to use. No wonder Twitter is so confusing when you start. Hootsuite is a great web-based Twitter client. You don’t have to download an application to your computer. You can access it anywhere. Amazingly it is free Read More…
1. Keep it simple. Are you going for a full blown social network or are you going to use the tools that already exist? There is no need to try and beat Facebook! What about a forum? L 2. Keep it private (at first) Your community will never be ‘finished’. Best to keep your community Read More…
Social Media Club Auckland (Twitter #SMCakl) returns to Auckland this Tuesday (July 13), with a 6pm start at Saatchi & Saatchi in The Strand Parnell. “With social media now on the marketing mix, the question everyone’s asking is: How do we monetise SM?” says organiser Amar Trivedi. “Charities and NGOs do just that on a Read More…
It's been a good day - I just won a double pass to TEDx Auckland! - thanks very much to Scoop, one of the local sponsors of TEDx this year. By merely dropping my card into a bucket I now have a … Read more...
Grey Lynn Business Association proudly presents another in its series of seminars for owners and managers of small businesses: Attract - How to Get More Customers Online Do you have a great … Read more...